Hello!

We are Rip Van Wafels

We make snacks for ingredient-minded eaters with great taste. If your palette demands something different, and you appreciate the little things in life - like surprising design, novel recipes and better-for-you treats - you’ve found the right purveyor. You think snacks should have sophistication. And we tend to agree with you. That’s why we’re working hard (and playing a bit, too) to passionately redefine the conventional idea of convenient foods, starting with the wondrous Rip van Wafels.

Our mission is to awaken our increasingly busy population to a convenient and elevated food experience.

Team Values

We respect ourselves and others and build real meaningful relationships.


People not robot

People not robots

We constantly pursue a deeper understanding of reality and don’t let our ego stand in the way of the truth.

Is it True

Is it True

We strive to be legendary and commit ourselves to the highest bar of excellence. We proactively lead our own growth; maintaining self­-motivation, self­-reflection, and self­-improvement.


Default to Jordan

Default to Jordan

We say exactly what we mean to say. We organize our communications in a clear and logical manner. We are concise and to the point. We are not afraid to speak the truth and welcome it from others.


Nigiri

Nigiri

We focus on the 20% key drivers that are responsible for 80% of output.

Melon before the Strawberry

Melon before the Strawberry

We work toward creating systems that optimize our functionality and abilities every day. It's a marathon, not a sprint.

Tortoise not the hare

Tortoise not the hare

We are team players who give and expect loyalty from all our partners.

Be a snow dog

Be a snow dog

We show gratitude and appreciation when working with others, internally and externally.

Heart of Dalai Lama

Heart of the Dalai Lama

Our Team

rip-pruisken

Rip Pruisken

Co-Ceo
marco-de-leon

Marco de Leon

Co-Ceo
Seth Monette

Seth Monette

VP of Sales
Joseph Ramos

Joseph Ramos

Account Manager
Daniel Wilcox

Daniel Wilcox

Customer Operations Manager

Advisors

sheryl-o-loughlin

Sheryl O' Loughlin

Former CEO at Clif Bar and founder at Plum Organics
randy-komisar

Randy Komisar

Partner at Kleiner Perkins Caufield & Byers
john-austin

John Austin

CFO of Chef's Warehouse, former CFO of performance food group

Work with us!

If you believe that food should be savored (not shoveled), you might be a good fit at Rip van wafels. We’re looking for passionate, conscious team members to help us meet our goals: to awaken our increasingly busy population to a convenient and elevated food experience.